Sustainable Business Practices: Implementing Corporate  Social Responsibility Strategies

Shanti  Maharjan

Authors

Shanti Maharjan Kathmandu University School of Management (KUSOM), Kathmandu University, Nepal.

Keywords:

Sustainable;, Business Practices;, Implementing;, Corporate Social Responsibility Strategies

Abstract

The study of the literature review explores the concept of sustainable business practices and examines the implementation of Corporate Social Responsibility (CSR) strategies within organizations. Sustainable business practices encompass a range of initiatives aimed at minimizing negative environmental impacts, promoting social welfare, and ensuring economic viability. The review highlights the importance of integrating sustainability into business operations and the benefits associated with such practices, including enhanced reputation, improved brand loyalty, cost savings, and reduced regulatory risks. Key CSR strategies, including environmental stewardship, ethical labor practices, community engagement, and philanthropy, are discussed in detail. Despite the growing recognition of the importance of CSR, businesses face challenges in implementation, such as resource constraints and conflicting stakeholder interests. Case studies of successful CSR initiatives in various industries provide valuable insights into best practices. Overall, this literature review underscores the necessity for companies to embrace CSR strategies to achieve long-term success while positively impacting society and the environment.

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