The Younger Generation and the Buddhist Sangha in Contemporary Thai Society: Social Change, Digital Media, and Institutional Adaptation

Abstract

This study examines the evolving attitudes of the younger generation toward the Buddhist Sangha in contemporary Thai society. In the context of rapid social transformation driven by digital technology, social media, education, and globalization, young people’s perceptions of religious institutions and monastic roles are undergoing significant change. Using documentary research and a review of relevant academic literature, the study analyzes the key factors shaping youth perceptions, the influence of digital media discourse, institutional responses of the Sangha, and the role of Buddhist educational institutions.

The findings indicate that while Buddhism continues to be valued among young people as a source of moral guidance, psychological well-being, and personal development, trust in the Sangha is increasingly contingent upon transparency, accountability, ethical conduct, and social relevance. Social media plays a critical role in shaping both positive engagement and critical scrutiny of monastic behavior. Furthermore, the adaptation of Buddhist institutions and educational structures emerges as a key factor in maintaining institutional legitimacy. The study contributes to the understanding of religion-state-society relations in a digital era by demonstrating that changing attitudes toward the Sangha reflect broader socio-cultural transformation rather than a decline in religious belief. It highlights the necessity for adaptive engagement strategies between Buddhist institutions and younger generations in order to sustain relevance in contemporary society.