INTEGRATING THE PHILOSOPHY OF SUFFICIENCY ECONOMY INTO THE LIVES OF PERSONNEL IN LOCAL ADMINISTRATIVE ORGANIZATIONS IN NONGKHAI PROVINCE

Abstract

          This research article aimed to: (1) examine the level of integration of the Sufficiency Economy Philosophy into the daily lives of personnel in local administrative organizations in Nong Khai Province; and (2) propose guidelines for integrating the Sufficiency Economy Philosophy into the daily lives of personnel in local administrative organizations in Nong Khai Province. The study employed both documentary research and quantitative research methods. Data were collected from books, academic documents, research studies, theses, and other related sources. The sample consisted of 200 personnel from local administrative organizations in Nong Khai Province. Since the exact population size was unknown, the sample size was calculated using a formula at a 95% confidence level. Data were analyzed using descriptive statistics, including the mean and standard deviation.

          The findings indicated that the overall level of integration of the Sufficiency Economy Philosophy into the daily lives of personnel in local administrative organizations in Nong Khai Province was at the highest level, with a mean score of 4.23. When considered by dimension, reasonableness, self-immunity, and knowledge were found to be at the highest level, while moderation was at a high level. The dimension with the highest mean score was morality (mean = 4.33), followed by reasonableness and self-immunity (mean = 4.23), knowledge (mean = 4.22), and moderation (mean = 4.14).

          The recommendations suggest that integrating the Sufficiency Economy Philosophy can serve as an effective tool for guiding appropriate living in the contemporary era, which is strongly influenced by consumerism. It encourages individuals to practice moderation, financial planning, and saving, thereby enhancing stability and sustainability in their lives.