Promotion of Happy Egg Chicken Farming at Ban Kham Nam Sang Village No.15 Kho Nuea Sub-district Mueang Yasothon District Yasothon Province

Abstract

This research consists purposes were to investigate the guidelines for promoting the Arom Dee egg-laying chicken farming occupation in Ban Kham Nam Sang Village No.15 Kho Nuea Sub-district Mueang Yasothon District Yasothon Province. This study employed a qualitative research design. The research instruments consisted of interview and observation forms. The target group comprised 10 participants who were residents of Ban Kham Nam Sang Village No.15 Kho Nuea Sub-district Mueang Yasothon District Yasothon Province and were engaged in Arom Dee egg-laying chicken farming. The participants were selected using purposive sampling. The collected data were analyzed using content analysis. The findings revealed that the guidelines for promoting Arom Dee egg-laying chicken farming in Ban Kham Nam Sang Village No.15 Kho Nuea Sub-district Mueang Yasothon District Yasothon Province consisted of the following ten key aspects 1) constructing poultry houses appropriate to the surrounding environment 2) providing nutritionally balanced feed at regular feeding times 3) supplying clean drinking water and replacing it regularly 4) adopting Arom Dee egg-laying chicken farming practices that reduce overcrowding within poultry houses 5) utilizing natural materials and locally available community resources in poultry house management 6) maintaining continuous cleanliness of poultry houses 7) establishing networks among egg-laying chicken farmers within the community 8) encouraging farmers to participate in training programs on egg-laying chicken farming 9) marketing eggs within the community and nearby local markets and 10) promoting Arom Dee egg-laying chicken farming as a means of strengthening community resilience. Furthermore, the study suggests that producing high-quality eggs through Arom Dee egg-laying chicken farming should begin with the establishment of poultry houses that are well suited to the local environment, ensuring adequate ventilation, minimizing overcrowding and maintaining continuous sanitation. These practices should be complemented by providing nutritionally balanced feed and a consistent supply of clean drinking water. In addition, farmers should utilize natural materials and locally available resources to reduce poultry house management costs while participating in training programs to enhance their knowledge and technical skills in egg-laying chicken production. Moreover, the formation of farmer groups facilitates knowledge sharing and expands marketing opportunities within the community and nearby markets. Consequently, Arom Dee egg-laying chicken farming not only generates household income but also enhances community resilience, promotes self-reliance and contributes to sustainable community development.