Development of Karen Antique Woven Fabric Product from Houy Horm Nok Community, Tha Mae Lob Lob Subdistrict, Mae Tha District, Lamphun Provine

Abstract

This research aims to 1) study the ancient Karen woven fabric patterns of the Huai Hom Nok weaving group, 2) develop products from these ancient Karen woven fabric patterns, and 3) present distribution channels for the Huai Hom Nok weaving group's products. This is qualitative research using interviews and focus group discussions with 26 key informants. Data analysis will be conducted using content analysis, and the results will be presented descriptively.

The research findings indicate that:

1. The ancient Karen woven fabric patterns of the Huai Hom community are created by blending the surrounding nature, such as mountains, spiders, rice plants, and streams, with the culture, traditions, and beliefs of the Karen ethnic group. The patterns are created on backstrap looms through imagination and imitation of nature, clearly reflecting the identity and uniqueness of the Huai Hom community.
2. Product development focuses on improving existing designs to be more distinctive and modern while maintaining the unique ancient patterns of the Karen ethnic group. Examples include transforming traditional shoulder bags into handbags and V-neck Karen woven shirts into jackets. New patterns such as butterflies, crescent stars, trees, and flower petals, adorned with ribbons, are being added to reflect the culture, lifestyle, and stories of the community. Sales channels are being developed through online platforms and internet media to increase product accessibility.

3. Promoting distribution channels for the community's backstrap loom woven fabrics in Ban Huai Hom focuses on grouping those interested in weaving ancient patterns to develop more attractive products and expand sales channels both in physical locations and online. Emphasis is placed on collaboration with government and private sectors to increase consumer reach and spread awareness of ancient patterns.